Live from New York City, it’s “Good Morning Football!”

NFL Network announced they have added a new show to their huddle and it’ll cater to football fans. The new show “Good Morning Football” will have an August 1st air date on the network weekdays Monday through Friday starting at 7 a.m. Eastern time.

Hosted by Kay Adams, Nate Burleson, Peter Schrager and Kyle Brandt and Executive Produced by Michael Davies, Good Morning Football airs live on NFL Network from CBS Broadcast Center in New York City. The three-hour live show is NFL Network’s first show to originate from New York City in the network’s nearly 13 year history.

And in case you missed the first show, not to worry… Good Morning Football will re-air Monday-Friday starting at 10 a.m.

Produced by Embassy Row (Men in Blazers, Comedians in Cars Getting Coffee and Watch What Happens Live), Good Morning Football brings a fresh and innovative voice to NFL Network’s slate of programming, and serves as the morning show destination that sets both the daily narrative for NFL fans and the agenda for NFL conversation across all of sports media. Each morning from the heart of New York City, Good Morning Football brings viewers up-to-the-minute breaking NFL news as well as local NFL stories on a national platform, and features a combination of headline-making interviews and a discussion of a wide array of issues in the areas of sports, news and entertainment.

With an accompanying podcast, newsletter and original content produced specifically for digital platforms and social media consumption, Good Morning Football will serve as a cross-platform franchise for millions of fans around the world.

“We are incredibly excited to kick off the preseason with a brand new morning show broadcast from the heart of Manhattan that will add a fresh voice, distinctive sensibility and unique style to NFL Network’s programming schedule,” said Jordan Levin, Chief Content Officer for the NFL. “Combining the NFL Media group’s considerable resources with producer Michael Davies’ extraordinary track record developing successful, talent-based programming, Good Morning Football will be a cross-platform program, allowing us to engage with fans not only in the morning but 24/7.”

“The NFL has given us a massive opportunity to make a groundbreaking morning show from Manhattan,” Michael Davies, President of Embassy Row and Executive Producer of Good Morning Football told USA Today. “We have assembled an exceptional group of on-camera talent, and by feeding them with our proven ability to book celebrity guests and national and local journalists with something to say and the close collaboration we are beginning to forge with all 32 NFL teams, we intend to break out both within and well beyond our time period.”

The cast of Good Morning Football features:

Kay Adams – Kay joins NFL Network after serving several on-air hosting roles, most recently as a key talent on NBC Sports Network’s Fantasy Football Live. Kay will also be returning for her third season as the host of the DirecTV “Fantasy Zone” channel this Fall

Nate Burleson – Nate joined NFL Network in 2014 following an 11-year career in the NFL with the Minnesota Vikings, Seattle Seahawks and Detroit Lions. In addition to his work on Good Morning Football, Nate is the host of the R&B Podcast with Michael Robinson, available for download on NFL.com, iTunes, YouTube and NFL Now.

Peter Schrager – Peter joins NFL Network from FOX Sports where he will continue to serve as a national reporter for FOX Sports 1, a senior NFL writer for FOXSports.com and an NFL sideline reporter for FOX Sports. Peter previously worked for Showtime’s Inside the NFL and co-authored the New York Times best seller “Out of the Blue” with New York Giants wide receiver Victor Cruz. In addition to the NFL, Peter has covered the Olympics and the NBA for FOX and has been a frequent contributor to GQ

Kyle Brandt – Kyle joins NFL Network from The Jim Rome Show where he served as a producer and head writer since 2007, becoming executive producer in 2009. A three-year starter at running back and kick returner at Princeton University, Kyle appeared in the television series Days of Our Lives from 2003-06, and was a cast member on MTV’s The Real World in 2001. He has appeared on CNN, Fox News, ESPN, VH-1, CBS Sports Network and Fox Sports 1

Ted Winner (CNN, ESPN, CNBC, ABC News and The Weather Channel) is the Show Runner and Co-Executive Producer of Good Morning Football.

NFL content has never been more popular across the media landscape. According to the Nielsen Company, 199 million people tuned into the 2015 NFL regular season representing 78 percent of all television homes and 67 percent of potential viewers in the U.S. NFL games accounted for the top 25 and 46 of the 50 most-watched TV shows among all programming in 2015.

ABOUT NFL MEDIA: NFL Media is comprised of NFL Network, NFL Films, NFL.com, NFL Now, NFL Mobile from Verizon and NFL RedZone.

Seven days a week, 24 hours a day, 365 days a year, fans turn to NFL Network to receive information and insight straight from the field, team headquarters, league offices and everywhere the NFL is making news. Launched in 2003, NFL Network gives fans unprecedented year-round inside access to all NFL events, including the Super Bowl, Playoffs, regular season, preseason, Pro Bowl, Pro Football Hall of Fame induction weekend, NFL Draft, NFL Scouting Combine, Senior Bowl, league meetings, minicamps and training camps.

For fans on the go, all NFL Network programming can also be streamed live on the NFL Mobile from Verizon app (NFL.com/mobile) and via Watch NFL Network on tablet (NFL Mobile and Watch NFL Network apps), PC (NFL.com/watch), Xbox One and Xbox 360(NFL on Xbox app) and other connected TV devices (NFL app on Apple TV and Playstation 4). Watch NFL Network access is available for NFL subscribers of participating TV providers. For more information, go to NFL.com/nflnetwork. NFL.com is the exclusive internet home of NFL Network.

ABOUT EMBASSY ROW: Part of Sony Pictures Television, Embassy Row is a television and digital production company dedicated to the development and acquisition of original non-scripted programming for broadcast, cable and digital platforms in the U.S. and abroad. The New York City-based company specializes in several genres including talk, games, competition, comedy, factual, food and sports. A pioneer in the areas of brand and social media integration, Embassy Row boasts a portfolio of popular and buzz-worthy series including “Watch What Happens Live” for Bravo; “Cutthroat Kitchen” for Food Network; Emmy nominated “The Talking Dead” for AMC; Emmy Award-winning “Garbage Time With Katie Nolan” for Fox Sports 1; as well as Emmy nominated “Comedians In Cars Getting Coffee,” starring Jerry Seinfeld, for Crackle.

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